Islingtonians by Dean Rogers

The N.1 Project - a film and photography campaign - features a fishmonger, a puppeteer, a blogger, a barber, a market stall owner and a boxer- proud Islingtonians from local establishments - all wearing Peter Werth clothing. They are the spirit of London N.1.

Shot at some of Islington's most iconic locations, by the photographer Dean Rogers (who has previously worked with esteemed directors such as Shane Meadows on 'This Is England' (2007) and Anton Corbjin on 'Control' (2007)), we ask each of them what makes them proud to come from the place we call home.

The title track accompanying the N.1 Project brand film is 'Who Are You Trying To Fool' (Instrumental Version), performed by Dave Hamilton Orchestra and written by Ann Bridgeforth, Rony Darrell and Dave Hamilton. 'Who Are You Trying To Fool' was a huge Northern Soul back in the 1970s, when Peter Werth was launched, and still fills dance-floors to this day.

Click here to read interviews with our Islingtonians.